You knew the classic, toothpaste paste. Definitely the most recently developed solid toothpaste. Discover now the toothpaste powder. In this toothpaste powder, only the essentials are kept by removing water, preservatives, perfumes, allergens or additives.

Anaé's organic toothpaste powder is particularly innovative and will give you an unprecedented brushing sensation. Formulated with mechanically modified bentonite clay, calcium carbonate, xylitol and sugars of vegetable origin (maltodextrin), it remains extremely simple to use. In contact with saliva, the powder expands, becomes a foam and brushing becomes natural.

It was created in an approach that is both practical and eco-responsible. The refillable, recyclable and powdery cardboard tube packaging avoids the use of plastic tubes while keeping the product in good condition. Without water and without fluoride, the formula saves resources, transport and packaging... A real gesture for our planet! Its use is very simple and suitable for the whole family from 7 years old.

Finally, it is economical, a very small dose is enough on your toothbrush, allowing you to do up to 150 brushings with this 40 gram bottle.

+ Innovative and effective powder

+ Does not contain fluoride or preservative

+ Allows up to 150 brushings

+ With extra fresh menthol flavor

+ With powder: a very small dose is enough. Very easy to use

+ Without water, saves resources, transport, packaging

+ 100% of the total ingredients are of natural origin.

+ Zero waste objective: No plastic bottle and packaged in recyclable cardboard packaging

+ Certified COSMOS ORGANIC by Cosmecert according to the COSMOS standard

+ Not tested on animals

+ Made in France

Bentonite clay : Bentonite is also called montmorillonite. Bentonite is a very fine clay. It offers a velvety sensation, is odorless and does not stain. It is made up of old volcanic ash. Its name comes from the largest known deposit of bentonite located at Fort Benton in Wyoming in the United States. These volcanic ashes are ground into a powder and then dried. It is a clay that swells quickly. In contact with saliva, it mixes and acts like a very porous sponge. The clay will play the role of thickener to bring texture to the toothpaste. It has an exceptional mineral content. It is therefore ideal for remineralizing tooth enamel while neutralizing the acidity of foods responsible for its degradation

Calcium carbonate
Calcium carbonate is one of the key ingredients in the composition of toothpastes. It is a very soft abrasive (much more so than bicarbonate for example) which does not scratch the enamel and a thickener which naturally provides calcium. It is also a white opacifying agent

Xylitol
Along with fluoride and hydroxyapatite, xylitol is an active ingredient that helps protect teeth against tooth decay. It is a natural sweetener from vegetable sources that can be found, among other things, in birch bark. Xylitol is a sugar that inhibits the growth of cavity-causing bacteria. They cannot use xylitol to grow and therefore do not produce acid. Over time, fewer and fewer cavity-causing bacteria survive on the surface of the teeth. Xylitol also lowers the pH of saliva, which has the effect of neutralizing the acidity generated by bacteria in the mouth.

Sprinkle on damp toothbrush and brush as usual. Based on clay, the powder becomes a fine foam on contact with saliva.

COSMOS ORGANIC certified by Cosmecert according to the COSMOS standard

Calcium carbonate, bentonite, xylitol, maltodextrin**, sodium coco-sulfate, citric acid, xanthan gum, Menthol*.
* Ingredient from organic farming
** Processed from organic ingredients.
100% of the total ingredients are of natural origin
11% of the total ingredients are from organic farming

40 gram cardboard tube with PS powder nozzle.

For adults and children, from 7 years old: do not swallow, use under adult supervision. Do not get in eyes.

Anaé® is the range of products dedicated to the toilet and hygiene of the whole family, in an ecological and economical version. Anaé ressources® is the line of basic ingredients allowing you to make a certain number of hygiene products yourself.

– the products are simple, adaptable to multiple uses and customizable according to the desires of the moment (essential oils, glycerin, etc.).

– Anaé ressources® products are composed of natural minerals and vegetable ingredients totally from French organic farming. The cosmetic products are Cosmos Organic certified.

– Anaé® textile products in organic cotton (discs to remove make-up, massage gloves, terry towels) are GOTS certified, for the respect of the environment and people.

The “most”: part of the loofah from the Anaé® range comes from Benin where Ecodis has initiated a solidarity agrobiology project to cultivate the plant at the origin of this vegetable sponge.